WORKSHOP: The entrepreneurial attitude

IE Business School would like to invite all students participating in
APUNE member programs to its workshop:  “The entrepreneurial attitude”.


Entrepreneurship is an attitude that we foster and explore at IE in many
ways.  There’s no other way to become an entrepreneur than by being an
entrepreneur. In this workshop we will explore challenges that we
currently face in society, connecting them with our personal passions and
will transform these ito business opportunities. It’s fundamental to keep
in mind our value proposition for our end user and/or customer and for
that we will briefly explore tools and techniques like lean start-up or
design thinking, which inspire the full spectrum of innovation activities
with a human-centered design ethos.


Max Oliva is Director of Social Impact Management at IE Business School.
During his management, IE has been distinguished by the Aspen Institute as
the 1st business school in Europe and 3rd worldwide in integrating social
and environmental impact into their MBA programs. He is also co-founder of
Hub Association, Hub Madrid and TeamLabs, and serves as Director of Hub
Madrid, a habitat for social innovators to work, meet, learn, connect and
realize progressive ideas for a radically better world. Max has been
sharing co-learning experiences for +10 years with Aiesec, TeamAcademy,
KaosPilot, and other incredible organizations. Max is an apprentice of
design thinking, a social entrepreneur on the making and a firm believer
that together, ordinary people can do extraordinary things.

DATE-  March 13th

TIME- 17:00 – 19:00 hours


IE Business School, Room 31,
Calle María de Molina 31
28006 Madrid

MAP- Click here to see the map.

To register, please email


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